Item 5. Market for Registrant's Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities
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Item 5. Market for Registrant's Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities
Common Stock
Our common stock is quoted on the NASDAQ Global Select Market under the symbol "BKNG."
Holders
At February 10, 2026, there were approximately 99 shareholders of record of Booking Holdings Inc.'s common stock.
Dividend Policy
On January 25, 2024, our Board of Directors (the "Board") adopted a dividend policy pursuant to which we intend to pay quarterly cash dividends on our common stock. Declaration of dividends pursuant to the policy will be subject to the Board's consideration of, among other things, our financial performance, cash flows, capital needs, and liquidity.
Pursuant to the dividend policy, cash dividends of $1.2 billion were paid during the year ended December 31, 2025 and in February 2026, the Board declared a cash dividend of $10.50 per share of common stock, payable on March 31, 2026 to stockholders of record as of the close of business on March 6, 2026.
Performance Measurement Comparison
The following graph shows the total stockholder return through December 31, 2025 of an investment of $100 in cash on December 31, 2020 for our common stock and an investment of $100 in cash on December 31, 2020 for (i) the NASDAQ Composite Index, (ii) the Standard and Poor's 500 Index, and (iii) the Research Data Group ("RDG") Internet Composite Index. The RDG Internet Composite Index is an index of stocks representing the internet industry, including internet software and service companies and e-commerce companies. Historic stock performance is not necessarily indicative of future stock price performance. All values assume reinvestment of the full amount of all dividends and are calculated as of the last day of each month:

| Measurement Point December 31 | Booking Holdings Inc. | NASDAQ Composite Index | S&P 500 Index | RDG Internet Composite | ||||||||||||||||||||||
| 2020 | 100.00 | 100.00 | 100.00 | 100.00 | ||||||||||||||||||||||
| 2021 | 107.72 | 122.18 | 128.71 | 97.88 | ||||||||||||||||||||||
| 2022 | 90.48 | 82.43 | 105.40 | 59.35 | ||||||||||||||||||||||
| 2023 | 159.26 | 119.22 | 133.10 | 86.60 | ||||||||||||||||||||||
| 2024 | 225.04 | 154.48 | 166.40 | 115.41 | ||||||||||||||||||||||
| 2025 | 244.36 | 187.14 | 196.16 | 138.27 |
Issuer Purchases of Equity Securities
During the year ended December 31, 2025, we repurchased shares of our common stock for an aggregate cost of $6.4 billion, including $532 million to repurchase shares of our common stock withheld to satisfy employee withholding tax obligations related to stock-based compensation.
The following table sets forth information relating to repurchases of our equity securities during the three months ended December 31, 2025 (in billions, except share and per share data):
ISSUER PURCHASES OF EQUITY SECURITIES
| Period | Total Number of Shares (or Units) Purchased | Average Price Paid per Share (or Unit) (1) | Total Number of Shares (or Units) Purchased as Part of Publicly Announced Plans or Programs | Maximum Number (or Approximate Dollar Value) of Shares (or Units) that May Yet Be Purchased Under the Plans or Programs | ||||||||||||||||||||||||||||
| October 1, 2025 – | 125,148 | (2) | $ | 5,171 | 125,148 | $ | 23.3 | (2) (3) | ||||||||||||||||||||||||
| October 31, 2025 | 987 | (4) | $ | 5,154 | N/A | N/A | ||||||||||||||||||||||||||
| November 1, 2025 – | 187,491 | (2) | $ | 4,898 | 187,491 | $ | 22.4 | (2) (3) | ||||||||||||||||||||||||
| November 30, 2025 | 1,205 | (4) | $ | 5,050 | N/A | N/A | ||||||||||||||||||||||||||
| December 1, 2025 – | 103,385 | (2) | $ | 5,216 | 103,385 | $ | 21.8 | (2) (3) | ||||||||||||||||||||||||
| December 31, 2025 | 549 | (4) | $ | 5,197 | N/A | N/A | ||||||||||||||||||||||||||
| Total | 418,765 | 416,024 | $ | 21.8 |
(1) These amounts exclude the 1% excise tax mandated by the Inflation Reduction Act on share repurchases.
(2) Pursuant to a stock repurchase program announced on February 23, 2023, whereby we were authorized to repurchase up to $20 billion of our common stock.
(3) In the first quarter of 2025, the Board authorized a program to repurchase up to $20 billion of our common stock.
(4) Pursuant to a general authorization, not publicly announced, whereby we are authorized to repurchase shares of our common stock to satisfy employee withholding tax obligations related to stock-based compensation. The table above does not include adjustments during the three months ended December 31, 2025 to previously withheld share amounts that reflect changes to the estimates of employee tax withholding obligations.
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