filings.toolsItem 5. Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities
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Item 5. Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities
The Company’s common stock is traded on The Nasdaq Stock Market LLC under the symbol AAPL.
Holders
As of October 17, 2025, there were 22,429 shareholders of record.
Purchases of Equity Securities by the Issuer and Affiliated Purchasers
Share repurchase activity during the three months ended September 27, 2025, was as follows (in millions, except number of shares, which are reflected in thousands, and per-share amounts):
| Periods | Total Number of Shares Purchased | Average Price Paid Per Share | Total Number of Shares Purchased as Part of Publicly Announced Plans or Programs | Approximate Dollar Value of Shares That May Yet Be Purchased Under the Plans or Programs (1) | ||||||||||||||||||||||
| June 29, 2025 to August 2, 2025: | ||||||||||||||||||||||||||
| Open market and privately negotiated purchases | 33,265 | $ | 210.43 | 33,265 | ||||||||||||||||||||||
| August 3, 2025 to August 30, 2025: | ||||||||||||||||||||||||||
| Open market and privately negotiated purchases | 28,986 | $ | 224.25 | 28,986 | ||||||||||||||||||||||
| August 31, 2025 to September 27, 2025: | ||||||||||||||||||||||||||
| Open market and privately negotiated purchases | 27,247 | $ | 238.56 | 27,247 | ||||||||||||||||||||||
| Total | 89,498 | $ | 99,779 |
(1)On May 2, 2024, the Company announced a program to repurchase up to $110 billion of the Company’s common stock. During the fourth quarter of 2025, the Company utilized the final $19.8 billion under the May 2024 program. On May 1, 2025, the Company announced an additional program to repurchase up to $100 billion of the Company’s common stock. As of September 27, 2025, $221 million of the May 2025 program had been utilized. The programs do not obligate the Company to acquire a minimum amount of shares. Under the programs, shares may be repurchased in privately negotiated or open market transactions, including under plans complying with Rule 10b5-1 under the Exchange Act.
Apple Inc. | 2025 Form 10-K | 19
Company Stock Performance
The following graph shows a comparison of five-year cumulative total shareholder return, calculated on a dividend-reinvested basis, for the Company, the S&P 500 Index and the Dow Jones U.S. Technology Total Stock Market Index. The graph assumes $100 was invested in each of the Company’s common stock, the S&P 500 Index and the Dow Jones U.S. Technology Total Stock Market Index as of the market close on September 25, 2020. Past stock price performance is not necessarily indicative of future stock price performance.
| September 2020 | September 2021 | September 2022 | September 2023 | September 2024 | September 2025 | |||||||||||||||||||||||||||||||||
| Apple Inc. | $ | 100 | $ | 132 | $ | 136 | $ | 155 | $ | 208 | $ | 234 | ||||||||||||||||||||||||||
| S&P 500 Index | $ | 100 | $ | 137 | $ | 115 | $ | 136 | $ | 185 | $ | 217 | ||||||||||||||||||||||||||
| Dow Jones U.S. Technology Total Stock Market Index | $ | 100 | $ | 147 | $ | 107 | $ | 147 | $ | 220 | $ | 287 |
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